ryann al-lahiq

Project Outline: Covering for a developer on the CRM Team and maintaining day-to-day/week-to-week campaign volume. I liaised with the CRM Team to generate mobile first responsive layouts for this period.

Skills Applied: CSS3 and knowledge of table markup for selecting and optimizing responsive templates for each campaign. Media queries were used for desktop/mobile friendly client rendering. Exposure to Matches Fashion’s newer email platform Sailthru allowed for dynamic product, price and image links.

Project Outline: Implementing Front­End Page Builds from PSD's for Desktop and Mobile. Day to day development was prioritized via the weekly page build schedule, i.e. Editorials, Womens/Mens Wear and Landing Pages were developed in Matches Staging environment and pushed to Live in the Quantive .Net CMS Platform. Email Marketing Campaigns were managed via the The Lyris Email Marketing Platform.

Skills Applied: Page Content was hand coded in Sublime Text editor using XHTML/HTML5 with sourced jQuery snippets and custom CSS for Bespoke & layouts optimizations. Local browsers such as Chrome/FF/IE were used for cruder development tests. Sliced PSD Assets were hosted live via CyberDuck .